A new article by Sandra Beckwith about how to market books includes advice from Janet Ruth Heller. I urge people to “Do personal appearances and promote them. Libraries, schools, conferences, and bookstores often sponsor readings, panels, workshops, and book fairs for authors who live nearby. Also, local media will cover writers who have such events, so contact media with a press release.”
You can read the whole article entitled “28 Book Marketing Tips from Authors, Publicists, and Marketers” at
